Increase Online Sales Through Services of a Bulk SMS Company

Fortius Infocom Private Limited

The internet is now the best medium to sell any product. With that thing in mind, innumerable companies are using the internet to increase their revenue. As several companies are using it, this increases the competition and makes it tough for new companies to establish themselves.

In that case, they have to make use of different services which will help them in making their name in the market. One of such services is the bulk SMS service offered by a bulk SMS company. This service allows companies to target their customers through SMS. A bulk SMS company will assist you in getting the best results from this service.

If you are planning to sell products online, then you should know the different methods to boost your revenue with the help of SMS.

1. Notify the Customer

Online shopping is dependent on the stocks that you have. Sometimes a customer wants to buy something, but it could slip out of stock before buying. In that case, the best thing that you can do is notify your customers through customers when the product comes in stock. This will allow you to sell more units and satisfy your customers.

2. Offers

One of the best ways to attract customers is by giving something worth their time. Providing them with different discount coupons will increase the chances of purchase. In addition to that, you can also add validity to your discount code so that the customers will purchase the products during the timeline.

3. Feedback

Feedback allows the producer to know about the places where they need to make an improvement. With the help of bulk SMS, you can ask for the feedback of the service. Not only it will help you in making your services better but will also make them feel a little connected to your business.

4. Follow Up with their Cart

Sometimes the customers leave the things that they want in their cart. The reasons for not completing the process could be many. You can send them the message sending the reminder for completing the process and making the purchase. Doing this will allow you to convert your potential clients into your permanent customers.

Now you know the different types of messages that you can send to your customers that will boost your online sales. The most important factor is choosing the bulk SMS company as it will directly affect the effectiveness of your campaign.

How Bulk SMS Service is Changing Marketing Trends?

Fortius Infocom Private Limited

Every now and then creative people come up with a new marketing method to cope up with the competition. Without a doubt, marketing holds a long history and it is still developing its methods. On the other hand, bulk SMS services are changing the future of marketing as well.

Earlier, messages were not majorly used for marketing, but the massive use of mobile phones have forced the marketers to select this method. However, several people are still unsure about the usage of messages for the promotion of their business and boost sales. If you are among those people, then here are is the information that tells how SMS is changing marketing.

1. Great Reliability

One of the best things about SMS marketing is that it is completely reliable. The closest competition of SMS is email. No matter how well written the text in the email is, some of them might end up in the spam section. On the other hand, SMS are most likely to be delivered to the desired recipient. In addition to that, you can specifically target the messages to whom you want to send. Doing this will certainly reduce the effort of sending the message to inappropriate contacts. All these factors prove how reliable SMS service truly is.

2. Excellent Impact

There is no denying the fact that SMS marketing leaves a great impact on customers. People receive tons of emails every day due to which some of them are not even opened upon delivery. When it comes to SMS marketing, then over 90% of the messages are read by the receiver after delivery. It is a huge number which ensures that the recipient will get the idea of the message and hence leave a greater impact.

3. Tracking

When we talk about the tracking of the campaigns, then Google analytics surely tops the list. However, bulk SMS services provide a great quality of reports which helps in improvement of the campaign. It tells the sender about the number of delivered and read messages. Apart from that, you can also monitor the conversion rate as well.

4. Customer Engagement

SMS marketing provides the customer to have an engagement with the company. With the help of SMS, the company can ask for the feedback or can even offer different discounts. Doing this will allow the customer to stay engaged with the company.

Bulk SMS services are surely changing the ways how companies do promotion. Not only it is effective but provides convenience to the user as well.

What to Do and What Should be Avoided When Using Bulk SMS?

Fortius Infocom Private Limited

Presently, bulk SMS service is one of the most widely used services by innumerable corporates. Whether you want to promote your work, or you want to provide your customers with the best services, SMS is the medium with which you can achieve your goals.

Mere only getting this service will not help you in getting results, you have to be very specific about the actions that you take. When it comes to the effectiveness of bulk SMS, then each message counts. Consider that fact, here are some of the do’s and don’ts that you should follow before using this service.

Do’s

1. Ask for Permission

Before you can send messages to your customers, the most important thing that you should do is ask for their consent. In addition to that, you also have to give them an option to unsubscribe to the messages whenever they want.

2. Modify the Content Every Time

If you are sending the same message to your customers, then they may not even bother to read them in the future. In order to avoid it, all you have to do is send a different message with unique and informative content so that the recipients will have a curiosity to read it.

Don’ts

1. Do Not Spam

One of the biggest mistakes that people make while using the bulk SMS service is that they begin sending messages to their customers multiple times a day. In that case, the customers will have no other option but to unsubscribe to your SMS resulting in failure of the campaign. Make sure to send the messages only a couple of times a week so that the customers do not feel irritated with the messages.

2. Don’t Send Untimely Messages

Bulk SMS service is all about timing. If you are not sending the messages at the right time, then you are making one of the biggest mistakes. Finding the right time to send the messages should be your priority so that you can enhance the effectiveness of your SMS. Timing may depend on business to business and as per the season as well.

3. Avoid Abbreviations

Adding abbreviations to the SMS may not only reduce the effectiveness of the messages but can also confuse the customers. Once the customer is unable to get the essence of the message, then there are lesser chances that they will do business with you. Make sure to only use one or two abbreviations in the message.

These were all the do’s and don’ts that you should know before using the bulk SMS service. Keep in mind that you have to write the body in the best way possible.

Significance of Bulk SMS Providers in Fashion Industry

Fortius Infocom Private Limited

The fashion industry is among those industries which will stay forever. It is something which will always be required by humans. However, due to the same reasons, there is high competition in the market to become the best designer or to provide the best fashion to the customers.

With that thing in mind, companies consider using all different kinds of marketing techniques to stay ahead with the competition. The primary motive of marketing is to generate its name in the market and boost sales. One major marketing technique is SMS marketing which is run by different bulk SMS providers. The question is how these SMS providers can help the fashion industry. Below are the ways how SMS impact the fashion industry.

1. Enhanced Payment Security

No one can deny the fact that shopping is exciting. In that excitement, some of the customers might not pay attention to the payment gateway which could result in online frauds. Y generating the confidence of your customers on your website, you could boost your sales. With the help of two-step authentication, you are generating confidence among your customers that your payment gateway is extremely safe.

2. Faster Ordering

Customers want a smooth ordering experience which will help them in providing all the information regarding their order. SMS service will guide them in knowing the current status of their order till it reaches their doorstep. Due to this service, the customers will not have to dial any number to know about the status as the messages will automatically notify them about any update.

3. Personalised Messages

Without a doubt, everybody likes a personal touch when being communicated. By making the messages a little personal by just adding the name of the receiver, you are making them comfortable. In addition to that, sending such messages builds a relationship with the customer.

4. Regional Messages

Regional messages also leave a great impact on the customers. Not only this will make them feel a cultural touch but will also help you in boosting sales. You can target such customers by offering certain types of clothing or it could even send some texts in their language.

5. Keep Them Updated

All the fashionistas want to stay updated with the latest trends in the fashion industry. The best thing that you can do for them is to update them with all the new arrivals in the fashion industry. The bulk SMS will allow them to know about the new fashions and stay up to date.

These were the best ways to use bulk SMS in the fashion industry. One thing that you need to keep in mind is that you pick the right bulk SMS provider.